April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
Dwyer et al v. Allbirds, Inc.
21-cv-5238, S.D.N.Y.
(June 2021)
Allbirds running shoes
Misleadingly claiming that running shoes have a low carbon footprint
Falsely claiming to use sustainable and humane practices to get wool from sheep
Falsely claiming to be transparent about its wool sourcing
Dismissed When a complaint is dismissed with prejudice, it cannot be refiled.
These definitions are a joke.
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