ACT Total Care Anticavity Fluoride Mouthwash
In July 2013, a federal judge granted final approval of a settlement agreement reached in a false advertising class-action lawsuit against Chattem, Inc. The complaint, which was originally filed in…
February 2015: This action was dismissed for lack of subject matter jurisdiction. The dismissal was When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled..
March 2014: A class-action lawsuit was filed against Chattem, Inc. for allegedly deceptively marketing ACT® Restoring™ Anticavity Fluoride Mouthwash. Specifically, the complaint alleges that the company claims that the mouthwash “rebuilds tooth enamel” when, in reality, mouthwash cannot rebuild tooth enamel once it is gone. (Foster et al v. Chattem, Inc., Case No. 14-cv-00346, M. D. FL.).
For more information about other class-action lawsuits filed against Chattem, Inc. and TINA.org’s coverage of the company, click here.
For more information about the marketing of mouthwash and TINA.org’s coverage of the issue, click here.
In July 2013, a federal judge granted final approval of a settlement agreement reached in a false advertising class-action lawsuit against Chattem, Inc. The complaint, which was originally filed in…
May 2015: A federal judge granted Chattem Inc.’s motion to dismiss finding that the claim was preempted by federal law. February 2015: A false advertising class-action lawsuit was filed against…
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A reader submitted a tip about this ad for ACT mouthwash, which claims it can “restore enamel and make teeth up to 2x stronger.” The reader’s concern was that it…