Stellantis
TINA.org investigated the marketing for three Stellantis automotive brands — Dodge, Ram and Jeep — and found that each deceptively advertised vehicles as “built” and/or “made” in the U.S. when they are actually assembled in the U.S. using a significant amount of imported parts.
Highlights
- TINA.org sent letter to company notifying it of investigation findings
- Jeep, Dodge and Ram ads at issue removed from publication
Timeline
2025
April 8
TINA.org sends a letter to Stellantis regarding new commercials recently released for Dodge, Ram and Jeep deceptively claiming their vehicles are “built” and/or “made” in the United States.
Within hours, the commercials are removed from YouTube.
Evidence
Featured
Jeep, Dodge and Ram Pump the Brakes on Built in USA Claims Following TINA.org Inquiry
New ads came and went amid increased attention on U.S. auto manufacturing industry.
The Latest
Ford, Stellantis run ad campaigns touting their American heritage to influence Trump
Jamie L. LaReau, Detroit Free Press
Stellantis pulls Jeep, Ram and Dodge tariff-response ads after built-in-USA scrutiny
E.J. Schultz, Ad Age
Stellantis Steers Away from Deceptive Made in USA Claims
MADISON, CONN. April 9, 2025 — Dutch automaker Stellantis has paused its new “American Born” campaign after getting called out by consumer advocacy organization truthinadvertising.org (TINA.org). Released in the wake…
Stellantis to Revise Ads Saying Its Cars Are Built in America
Patrick Coffee, The Wall Street Journal
Which Midsize Pickup Truck Actually Offers ‘Best in Class’ Payload?
There can’t be two bests.
Class-Action Tracker
Jeep Wrangler and Jeep Grand Cherokee
Allegations: Marketing vehicles as safe and reliable when the batteries can catch fire due to a defect
Chrysler, Dodge, Jeep, and RAM Vehicles with 3.6L Pentastar V6 Classic Engines
Allegations: Falsely marketing vehicles as safe to drive, durable, and reliable when they are not due to defect
Uconnect Infotainment System
In July 2020, a class-action lawsuit was filed against FCA US LLC for allegedly misleadingly marketing the UConnect infotainment system in Chrysler vehicles as safe when, according to plaintiffs, several…
Fiat Chrysler EcoDiesel Trucks
September 2019: This case was transferred to the multidistrict litigation in California to be heard with other similar cases. (MDL No. 2777) To learn more about the MDL case, click…
Lifetime Limited Powertrain Warranty for Chrysler, Dodge, and Jeep Vehicles
In May 2020, a class-action lawsuit was filed against FCA US LLC for, among other things, allegedly misleadingly advertising that the company will repair or replace the powertrain components in…
Chrysler’s UConnect
In September 2019, a class-action lawsuit was filed against FCA US, LLC for allegedly misleadingly representing that Chrysler’s infotainment system Uconnect “is always evolving to help meet your safety, security,…
Lifetime Limited Powertrain Warranties from FCA
August 2019: This case was transferred from a court in California to one in New York. (Case No. 19-cv-7681, S.D.N.Y.) 2018: A false advertising class-action lawsuit was filed against FCA…
EcoDiesel Vehicles
October 2018: The Cox and Lucas cases were transferred to the multidistrict litigation in California to be heard with the other similar cases. (MDL No. 2777) September 2018: Two more…
Dodge Rams
May 2018: Plaintiffs filed an amended complaint. March 2018: A federal judge dismissed the consolidated complaint When a complaint is dismissed without prejudice, an amended version of the complaint can…
Cummins Diesel Engines
February 2017: This case was consolidated with another similar lawsuit, Bledsoe v. FCA US LLC and Cummins Inc. (Case No. 16-cv-14024, E. D. MI.) Click here to learn more about…
Ram Pickup Trucks
September 2016: This action was dismissed because the parties reached a settlement agreement. The terms of the agreement have not been disclosed. April 2015: A false advertising class-action lawsuit was…