CATrends: ‘Non-Toxic’ Household Cleaning Products
A recent spate of class-action lawsuits, including three involving Windex, allege household cleaners marketed as “non-toxic” contain harmful ingredients.
A recent spate of class-action lawsuits, including three involving Windex, allege household cleaners marketed as “non-toxic” contain harmful ingredients.
An industry self-regulatory board claims to have caught the company red handed.
Allegations: Falsely marketing that products provide twice the coverage as Rust-Oleum’s general purpose spray paints
Allegations: Falsely marketing products as tung oil when tung oil is not the primary ingredient
Allegations: Falsely marketing products as non-toxic and earth friendly
Allegations: Misleadingly marketing that products containing both paint and primer cover surfaces in one coat without applying a separate primer
Allegations: Misleadingly marketing products as durable and weather resistant when they prematurely degrade, peel, flake, and deteriorate
Allegations: Falsely marketing that the glass treatment “Lasts Over 100 Car Washes” and “Lasts 2X Longer*”
Allegations: Falsely marketing Restore products as superior and durable when they chip, peel, flake, and deteriorate prematurely
In January 2020, a class-action lawsuit was filed against Rust-Oleum for allegedly misleadingly marketing Restore products – including 2X One Coat Solid Stain and 4X Deck Coat – as being…
In October 2019, a class-action lawsuit was filed against Rust-Oleum Corp. for allegedly misleadingly advertising Restore products for wood surfaces, including Restore Deck Start Wood Primer, Restore 2X, and Restore…
September 2017: A state court judge granted final approval of the settlement. May 2017: A state court judge preliminarily approved a settlement of a false advertising class-action lawsuit against Rust-Oleum…
In February 2017, a class-action lawsuit was filed against Rust-Oleum Corporation for allegedly deceptively marketing its Painter’s Touch Ultra Cover 2X Spray Paint as providing “twice the coverage in a…
In April 2015, a class-action lawsuit was filed against Rust-Oleum for allegedly deceptively marketing “Restore” products for wooden decks, including Deck & Concrete Restore and Deck & Concrete Restore 10x.…