Electronic Arts
TINA.org joined a coalition of U.S. consumer groups in urging the FTC to investigate the use of dark patterns and other deceptive marketing tactics to sell loot boxes in EA’s FIFA: Ultimate Team online video game.
![](https://truthinadvertising.org/wp-content/uploads/2022/06/Electronic-Arts-logo-full-res.jpg)
Timeline
2022
June 2
TINA.org joins several U.S. consumer groups, including Fairplay and the Center for Digital Democracy, in urging the FTC to investigate EA.
The Latest
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TINA’s Take: How FIFA’s Online Version Exploits Consumers
Gimme the loot (boxes).
![](https://truthinadvertising.org/wp-content/uploads/2020/09/loot-box-CATrend-image.png)
CATrends: Loot Boxes in Video Games
Class-action trend likens purchasing loot boxes in video games to pulling a lever on a slot machine.
Class-Action Tracker
![](https://truthinadvertising.org/wp-content/uploads/2020/08/Electronic-Arts.jpg)
Electronic Arts Sports Video Games
Allegations: Failing to adequately disclose important information about the Ultimate Team Packs in games
![](https://truthinadvertising.org/wp-content/uploads/2020/08/Electronic-Arts.jpg)
EA Sports Games
Allegations: Failing to disclose that games use artificial intelligence to induce players to purchase additional loot boxes