Electronic Arts (EA)
TINA.org joined coalition urging FTC to investigate video game company’s use of dark patterns and other deceptive marketing tactics.
EA Sports Games
Zajonc et al v. Electronic Arts Inc.
20-cv-7871, N.D. Cal.
(Nov. 2020)
Product/Service
Loot boxes in EA Sports Games
Allegations
Failing to disclose that games use artificial intelligence to induce players to purchase additional loot boxes
Status
Legal Action
Class-Action Tracker
Electronic Arts Sports Video Games
Allegations: Failing to adequately disclose important information about the Ultimate Team Packs in games
The Latest
TINA’s Take: How FIFA’s Online Version Exploits Consumers
Gimme the loot (boxes).
CATrends: Loot Boxes in Video Games
Class-action trend likens purchasing loot boxes in video games to pulling a lever on a slot machine.