Ad Alert

Vita Luminance/Skin Revive

Holding on to this "free" bottle will cost you plenty.

Ad Alert

Vita Luminance/Skin Revive

A TINA.org reader pointed us to this online offer for a “free” bottle of Vita Luminance anti-aging cream:Screen Shot 2016-05-24 at 9.25.18 AMWe clicked to get our $4.95 bottle because while $4.95≠free maybe that’s still a good price for this particular anti-aging product. But once we clicked, the product changed. Now the trial offer was for Skin Revive advanced moisture:

Screen Shot 2016-05-24 at 10.27.30 AM

And, finally, here’s what you need to know about this “trial bottle.” In short, it’s not finders keepers. If you want to hold on to the bottle, you have to pay for it. But you wouldn’t know this unless you dived into the depths of the order page, clicked on a link indicating “terms,” hovered over the pop-up box and scrolled to reveal the following:

You will be required to ship the remainder of the product back to us postmarked no later than the 14th day of your trial period to ensure you are not billed any further charges.

(Note the charges are in addition to a $5.99 shipping and processing charge, up from the initial $4.95 when the product was called Vita Luminance.)

Failure to cancel your subscription — that’s right, the trial bottle enters you into a Recurring offers or subscriptions that continue to bill you until you take steps to shut down the account. These types of offers put the onus on the consumer to remember and to take action, allowing a company to keep gathering in cash from forgetful or busy customers. Be wary of these types of offers, and remember to stop services you no longer want. — and ship the product back within 14 days of ordering will result in a $92.99 charge on your credit card for that “free” bottle of skin cream. And that’s on top of future charges every 30 days going forward for products you could probably live without.

These trial offers for skin creams are all over the Internet. In fact, TINA.org found that Skin Revive uses the same smiling woman’s image as another skin cream touting “free” samples called Skin Element. So while it may be painful at times, consumers should read through a site’s entire terms and conditions to reveal the true cost before handing over any personal information, including credit card numbers. If they can’t find one on the site, exit out.

Find more of our coverage on anti-aging products here.


Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.


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The first box may be “free” (sort of) but the second one isn’t and it’s on its way before you know it.