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U.S.D.A. National Organic Program

Consumer Basics

U.S.D.A. National Organic Program

The National Organic Program (NOP) is a marketing program within the USDA Agriculture Marketing Service.   The NOP is tasked with ensuring compliance with the Organic Foods Production Act  and its…

Greenwashing

Consumer Basics

Greenwashing

If you want to save the planet, you’re going to need to do more than rely on advertisers’ environmental claims.