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Marketing Tactic

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BART

Ad Alert

BART

Why “taking BART” from Oakland to San Francisco costs more than advertised in this billboard.

T-Mobile’s Guaranteed Rates

Class Action

T-Mobile’s Guaranteed Rates

Allegations: Misrepresenting that the advertised rates for certain plans were guaranteed to last for life or as long as the customer remained on the plan when the company raised rates…

Peek

Class Action

Peek

Allegations: Failing to include variable “Taxes & Fees” in advertised prices

Airbnb’s Travel Insurance Policies

Class Action

Airbnb’s Travel Insurance Policies

Allegations: Failing to include an “assistance fee” in advertised insurance premiums and then attributing the fee to services that are already part of the insurance contract

TeamSnap

Class Action

TeamSnap

Allegations: Failing to include a “Processing Fee” for recreational sports registrations in advertised prices

Poly & Bark

Class Action

Poly & Bark

Allegations: Falsely advertising discounts off of inflated reference prices and as available for a limited time

Discounts at Home Depot

Class Action

Discounts at Home Depot

Allegations: Misleadingly advertising pricing discounts by comparing discounted prices to false reference prices

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