LeafFilter Gutter Guard: ‘Keeps You Off the Ladder’
Gutter cleaning is dirty and annoying. So is deceptive marketing.
Flex Seal has one of the more entertaining infomercials on television today — watching pitchman Phil Swift float on a rowboat or a pickup truck covered in Flex Seal is the medium at its best.
But how effective is Flex Seal? And how much will it end up costing you?
Thankfully we at TINA.org didn’t have to do much original research on this topic. A number of groups have already looked into the company.
Florida television station WFTV 9 investigated Flex Seal in 2011 and found a business shelled with consumer complaints over excessive credit card charges.
Ohio’s WCMH 4 also tested out Flex Seal with a local gutter expert, who found it maybe wasn’t the greatest at fixing large holes.
And Consumer Reports tested the product in 2012, finding that it didn’t always hold up under pressure.
No matter how flashy the informercial, consumers should do some research on the company and product before handing over their credit card.
Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.
Gutter cleaning is dirty and annoying. So is deceptive marketing.
It’s safe to say this ad makes some misleading claims.
FTC publishes first closing letters since Made in USA Labeling Rule went into effect in August.