Savage X Fenty Deceptive Pricing

The following is a sampling of Savage X Fenty marketing materials that deceptively advertise prices and sales that are only available to consumers who are bound to the company’s Xtra VIP Membership but do not clearly and conspicuously disclose this fact.

The examples below include its website as of February 2020, social media posts and ads from January and February 2020, and its email newsletters from January 2019 to January 2020.

In addition to these marketing materials, deceptive pricing is also present throughout the purchasing experience on the Savage X Fenty website. To see an illustrative video, click here.

Social Media Marketing