Rachel Parcell Instagram Database


TINA.org investigated 21 social media influencers who have received two FTC letters notifying them of their legal obligation to clearly and conspicuously disclose their relationships with brands when promoting products or services on social media platforms, such as Instagram. TINA.org collected more than 1,400 ads from 20 of the 21 influencers collectively promoting more than 500 companies between May 2017 and December 2018, each of which lack appropriate disclosures of the influencers’ material connections to the brands promoted.

Below is a sampling of Rachel Parcell’s inadequately disclosed Instagram ads. For posts that were accompanied by lengthy captions, TINA.org opened the full caption by clicking on “more” prior to capturing the post. Thus, the view presented below is not necessarily what a consumer would see when scrolling through an Instagram feed, highlighting the importance of placing disclosures at the beginning of a caption. Further, in some of the posts captured by TINA.org, Instagram’s built-in disclosure tool was used but, in those cases, the disclosure is separated from the caption and the image and is thus not sufficient.

TINA.org has also collected evidence that Rachel Parcell has a material connection to the brand(s) in the posts that must be clearly and conspicuously disclosed. (To view such evidence, click on each brand name below.)

Company Name Ad Video Live Link
23 And Me 23 And Me 1-27-18 23 And Me 1-27-18 Live
A Little Lady Shop A Little Lady Shop 2-12-18 A Little Lady Shop 2-12-18 Live
ABC Carpet and Home ABC Carpet and Home 6-01-17 ABC Carpet and Home 6-01-17 Live
Alice Lane Home Collection Alice Lane Home Collection 5-02-17 Alice Lane Home Collection 5-02-17 Live
Alice Lane Home Collection 10-27-17 Alice Lane Home Collection 10-27-17 Live
Alice Lane Home Collection 10-24-18 Alice Lane Home Collection 10-24-18 Live
Alice Lane Interior Design Alice Lane Interior Design 10-27-17 Alice Lane Interior Design 10-27-17 Live
Alice Lane Interior Design 1-10-18 Alice Lane Interior Design 1-10-18 Live
Alice Lane Interior Design 2-02-18 Alice Lane Interior Design 2-02-18 Live
Alice Lane Interior Design 7-29-18 Alice Lane Interior Design 7-29-18 Live
Alice Lane Interior Design 8-17-18 Alice Lane Interior Design 8-17-18 Live
Alice Lane Interior Design 10-27-18 Alice Lane Interior Design 10-27-18 Live
Ashley Cole Collection Ashley Cole Collection 5-11-17 Ashley Cole Collection 5-11-17 Live
Ashely Cole 5-16-17 Ashley Cole Collection 5-16-17 Live
Ashley Cole 5-30-17 Ashley Cole Collection 5-30-17 Live
Ashley Cole 8-15-17 Ashley Cole Collection 8-15-17 Live
Bambi and Birdie Bambi and Birdie 7-23-18 Bambi and Birdie 7-23-18 Live
Bevolo Bevolo 10-27-18 Bevolo 10-27-18 Live
Calpak Calpak 7-21-17 Calpak 7-21-17 Live
Calpak 8-13-17 Calpak 8-13-17 Live
Cecelia New York Cecelia New York 11-20-17 Cecelia New York 11-20-17 Live
Childhoods Clothing Childhoods Clothing 7-12-17 Childhoods Clothing 7-12-17 Live
Cleo Harper Activewear Cleo Harper Activewear 3-20-18 Cleo Harper Activewear 3-20-18 Live
Decoration Inc. Decoration Inc. 5-15-18 Decoration Inc. 5-15-18 Live
Decoration Inc. 7-26-18 Decoration Inc. 7-26-18 Live
Decoration Inc 8_03_18 Decoration Inc. 8-03-18 Live
Decoration Inc 8-16-18 Decoration Inc. 8-16-18 Live
DucDuc NYC DucDuc NYC 5-08-17 DucDuc NYC 5-08-17 Live
Elle Decor Elle Decor 5-02-17 Elle Decor 5-02-17 Live
Esprit Raw Flowers Esprit Raw Flowers 3-20-18 Esprit Raw Flowers 3-20-18 Live
Eugenia Kim Eugenia Kim 5-06-18 Eugenia Kim 5-06-18 Live
Fairmont Mayakoba Fairmont Mayakoba 6-20-18 Fairmont Mayakoba 6-20-18 Live
Fairmont Mayakoba 6-21-18 Fairmont Mayakoba 6-21-18 Live
Fawn Designs Fawn Designs 5-02-17 Fawn Designs 5-02-17 Live
Fawn Designs 5-27-17 Fawn Designs 5-27-17 Live
Fawn Designs 8-24-17 Fawn Designs 8-24-17 Live
Fawn Designs 10-08-17 Fawn Designs 10-08-17 Live
Four Seasons Resort Whistler Four Seasons Resort Whistler 2-26-18 Four Seasons Resort Whistler 2-26-18 Live
Four Seasons Resort Whistler 2-28-18 Four Seasons Resort Whistler 2-28-18 Live
Gatehouse No. 1 Gatehouse No. 1 5-08-17 Gatehouse No. 1 5-08-17 Live
Gatehouse No. 1 5-18-17 Gatehouse No. 1 5-18-17 Live
Gatehouse No. 1 8-07-17 Gatehouse No. 1 8-07-17 Live
Gatehouse No. 1 11-22-17 Gatehouse No. 11-22-17 Live
Gatehouse No. 1 4-19-18 Gatehouse No. 1 4-19-18 Live
Gatehouse No. 1 12-12-18 Gatehouse No. 1 12-12-18 Live
Grace Rose Farm Grace Rose Farm 7-28-17 Grace Rose Farm 7-28-17 Live
I Love Plum I Love Plum 12-12-18 I Love Plum 12-12-18 Live
J Crew J Crew 6-17-17 J Crew 6-17-17 Live
 J Crew 6-18-17 J Crew 6-18-17 Live
J Crew 6-22-17 J Crew 6-22-17 Live
J Crew 6-29-17 J Crew 6-29-17 Live
J Crew 7-02-17 J Crew 7-02-17 Live
J Crew 7-04-17 J Crew 7-04-17 Live
J Crew 7-08-17 J Crew 7-08-17 Live
J Crew 7-24-17 J Crew 7-24-17 Live
J Crew 8-13-17 J Crew 8-13-17 Live
J Crew 9-01-17 J Crew 9-01-17 Live
J Crew 9-24-17 J Crew 9-24-17 Live
J Crew 10-08-17 J Crew 10-08-17 Live
J Crew 10-18-17 J Crew 10-18-17 Live
J Crew 11-28-17 J Crew 11-28-17 Live
J Crew 12-03-17 J Crew 12-03-17 Live
J Crew 12-09-17 J Crew 12-09-17 Live
J Crew 12-11-17 J Crew 12-11-17 Live
J Crew 1-02-18 J Crew 1-02-18 Live
J Crew 4-23-18 J Crew 4-23-18 Live
Janie and Jack Janie and Jack 4-12-18 Janie and Jack 4-12-18 Live
Janie and Jack 8-28-18 Janie and Jack 8-28-18 Live
Jergens Jergens 7-12-17a Jergens 7-12-17a Live
Jergens 7-12-17b Jergens 7-12-17b Live
Jergens 9-08-17 Jergens 9-08-17 Live
Kingdom and State Swimwear Kingdom and State Swimwear 5-16-17 Kingdom and State Swimwear 5-16-17 Live
Kingdom and State Swimwear 7-03-17 Kingdom and State Swimwear 7-03-17 Live
Klare Jewelers Klare Jewelers 8-24-18 Klare Jewelers 8-24-18 Live
Landeau Landeau 2-28-18 Landeau 2-28-18 Live
Lazy Day Lazy Day 9-08-18 Lazy Day 9-08-18 Live
Lazy Day 9-27-18 Lazy Day 9-27-18 Live
Lolli and Pops Lolli and Pops 3-22-18 Lolli and Pops 3-22-18 Live
Lorna Jane Active Lorna Jane Active 5-16-17 Lorna Jane Active 5-16-17 Live
LuxeLim LuxLim 12-19-18 LuxeLim 12-19-18 Live
LuxeLim 12-22-18 LuxeLim 12-22-18 Live
Mama Luma Mama Luma 12-16-18 Mama Luma 12-16-18 Live
Mama Luma 12-30-18 Mama Luma 12-30-18 Live
Melissa Kids Melissa Kids 8-12-18 Melissa Kids 8-12-18 Live
Mi Loves Mi Loves 12-25-18 Mi Loves 12-25-18 Live
Michele Watches Michele Watches 6-05-17 Michele Watches 6-05-17 Live
Milly Milly 2-09-18 Milly 2-09-18 Live
Minky Couture Minky Couture 9-04-18 Minky Couture 9-04-18 Live
Minnow Swimwear Minnow Swimwear 5-13-17 Minnow Swimwear 5-13-17 Live
Minnow Swimwear 5-25-17 Minnow Swimwear 5-25-17 Live
Minnow Swimwear 7-03-17 Minnow Swimwear 7-03-17 Live
Minnow Swimwear 11-26-17 Minnow Swimwear 11-26-17 Live
Minnow Swimwear 8-27-18 Minnow Swimwear 8-27-18 Live
Monarch Beach Resort Monarch Beach Resort 5-16-17 Monarch Beach Resort 5-16-17 Live
Monarch Beach Resort 5-25-17 Monarch Beach Resort 5-25-17 Live
My Big Balloon My Big Balloon 5-04-17 My Big Balloon 5-04-17 Live
My Big Balloon 6-21-17 My Big Balloon 6-21-17 Live
My Big Balloon 10-30-17 My Big Balloon 10-30-17 Live
Nordstrom Nordstrom 7-12-17 Nordstrom 7-12-17 Live
Nordstrom 7-13-17a Nordstrom 7-13-17a Live
Nordstrom 7-13-17b Video Nordstrom 7-13-17b Live
Nordstrom 7-14-17a Nordstrom 7-14-17a Live
Nordstrom 7-14-17b Nordstrom 7-14-17b Live
Nordstrom 7-16-17 Nordstrom 7-16-17 Live
Nordstrom 7-18-17 Nordstrom 7-18-17 Live
Nordstrom 7-19-17a Nordstrom 7-19-17a Live
Nordstorm 7-19-17b Nordstrom 7-19-17b Live
Nordstrom 7-20-17 Nordstrom 7-20-17 Live
Nordstorm 7-21-17a Nordstrom 7-21-17a Live
Nordstrom 7-21-17b Nordstrom 7-21-17b Live
Nordstrom 7-24-17 Nordstrom 7-24-17 Live
Nordstrom 7-31-17 Nordstrom 7-31-17 Live
Nordstrom 8-03-17 Nordstrom 8-03-17 Live
Nordstrom 8-04-17a Nordstrom 8-04-17a Live
Nordstrom 8-04-17b Nordstrom 8-04-17b Live
Nordstrom 8-06-17 Nordstrom 8-06-17 Live
Nordstrom 8-15-17 Nordstrom 8-15-17 Live
Nordstrom 8-16-17a Nordstrom 8-16-17a Live
Nordstrom 8-16-17b Nordstrom 8-16-17b Live
Nordstrom 8-17-17 Nordstrom 8-17-17 Live
Nordstrom 8-18-17 Nordstrom 8-18-17 Live
Nordstrom 8-21-17 Nordstrom 8-21-17 Live
Nordstrom 8-22-17 Nordstrom 8-22-17 Live
Nordstrom 8-24-17 Nordstrom 8-24-17 Live
Nordstrom 8-25-17 Nordstrom 8-25-17 Live
Nordstrom 8-27-17 Nordstrom 8-27-17 Live
Nordstrom 9-01-17a Nordstorm 9-01-18a Live
Nordstrom 9-01-17b Nordstrom 9-01-18b Live
Nordstrom 9-01-17c Nordstrom 9-01-17c Live
Nordstrom 9-04-17 Nordstrom 9-04-17 Live
Nordstrom 9-05-17 Nordstrom 9-05-17 Live
Nordstrom 9-06-17 Nordstrom 9-06-17 Live
Nordstrom 9-07-17 Nordstrom 9-07-17 Live
Nordstrom 9-08-17 Nordstrom 9-08-17 Live
Nordstrom 9-10-17 Nordstrom 9-10-17 Live
Nordstrom 9-17-17 Nordstrom 9-17-17 Live
Nordstrom 9-20-17 Nordstrom 9-20-17 Live
Nordstrom 9-23-17 Nordstrom 9-23-17 Live
Nordstrom 9-24-17 Nordstrom 9-24-17 Live
Nordstrom 10-01-17 Nordstrom 10-01-17 Live
Nordstrom 10-02-17 Nordstrom 10-02-17 Live
Nordstrom 10-03-17 Nordstrom 10-03-17 Live
Nordstrom 10-08-17 Nordstrom 10-08-17 Live
Nordstrom 10-09-17 Nordstrom 10-09-17 Live
Nordstrom 10-22-17 Nordstrom 10-22-17 Live
Nordstrom 10-25-17 Nordstrom 10-25-17 Live
Nordstrom 10-26-17 Nordstrom 10-26-17 Live
Nordstrom 11-02-17 Nordstrom 11-02-17 Live
Nordstrom 11-17-17 Nordstrom 11-17-17 Live
Nordstrom 12-03-17 Nordstrom 12-03-17 Live
Nordstrom 12-04-17 Nordstrom 12-04-17 Live
Nordstrom 12-09-17 Nordstrom 12-09-17 Live
Nordstrom 12-28-17 Nordstrom 12-28-17 Live
Nordstrom 1-01-18 Nordstrom 1-01-18 Live
Nordstrom 1-12-18 Nordstrom 1-12-18 Live
Nordstrom 1-13-18 Nordstrom 1-13-18 Live
Nordstrom 1-15-18 Nordstrom 1-15-18 Live
Nordstrom 1-24-18 Nordstrom 1-24-18 Live
Nordstrom 1-25-18 Nordstrom 1-25-18 Live
Nordstrom 1-29-18 Nordstrom 1-29-18 Live
Nordstrom 1-30-18 Nordstrom 1-30-18 Live
Nordstrom 2-10-18 Nordstrom 2-10-18 Live
Nordstrom 3-14-18 Nordstrom 3-14-18 Live
Nordstrom 3-17-18 Nordstrom 3-17-18 Live
Nordstrom 3-20-18 Nordstrom 3-20-18 Live
Nordstrom 4-08-18 Nordstrom 4-08-18 Live
Nordstrom 5-08-18 Nordstrom 5-08-18 Live
Nordstrom 5-17-18 Nordstrom 5-17-18 Live
Nordstrom 5-29-18 Nordstrom 5-29-18 Live
Nordstrom 5-31-18 Nordstrom 5-31-18 Live
Nordstrom 6-10-18 Nordstrom 6-10-18 Live
Nordstrom 6-11-18 Nordstrom 6-11-18 Live
Nordstrom 6-22-18 Nordstrom 6-22-18 Live
Nordstrom 7-01-18 Nordstrom 7-01-18 Live
Nordstrom 7-12-18 Nordstrom 7-12-18 Live
Nordstrom 7-13-18 Nordstrom 7-13-18 Live
Nordstrom 7-14-18 Nordstrom 7-14-18 Live
Nordstrom 7-20-18 Nordstrom 7-20-18 Live
Nordstrom 7-21-18 Nordstrom 7-21-18 Live
Nordstrom 7-22-18 Nordstrom 7-22-18 Live
Nordstrom 8-07-18 Nordstrom 8-07-18 Live
Nordstrom 8-14-18 Nordstrom 8-14-18 Live
Nordstrom 8-15-18 Nordstrom 8-15-18 Live
Nordstrom 8-17-18 Nordstrom 8-17-18 Live
Nordstrom 8-20-18 Nordstrom 8-20-18 Live
Nordstrom 8-25-18 Nordstrom 8-25-18 Live
Nordstrom 8-27-18 Nordstrom 8-27-18 Live
Nordstrom 9-02-18 Nordstorm 9-02-18 Live
Nordstrom 9-09-18 Nordstrom 9-09-18 Live
Nordstrom 9-20-18 Nordstrom 9-20-18 Live
Nordstrom 9-23-18 Nordstrom 9-23-18 Live
Nordstrom 9-26-18 Nordstrom 9-26-18 Live
Nordstrom 9-28-18 Nordstrom 9-28-18 Live
Nordstrom 9-29-18 Nordstorm 9-29-18 Live
Nordstrom 10-03-18 Nordstrom 10-03-18 Live
Nordstrom 10-05-18 Nordstrom 10-05-18 Live
Nordstrom 10-14-18 Nordstrom 10-14-18 Live
Nordstrom 10-17-18 Nordstrom 10-17-18 Live
Nordstrom 10-24-18 Nordstrom 10-24-18 Live
Nordstrom 10-25-18 Nordstrom 10-25-18 Live
Nordstrom 10-26-18 Nordstrom 10-26-18 Live
Nordstrom 11-01-18 Nordstrom 11-01-18 Live
Nordstrom 11-04-18 Nordstrom 11-04-18 Live
Nordstrom 11-05-18 Nordstrom 11-05-18 Live
Nordstrom 11-18-18 Nordstrom 11-18-18 Live
Nordstrom 11-22-18 Nordstrom 11-22-18 Live
Nordstrom 11-25-18 Nordstrom 11-25-18 Live
Nordstrom 12-02-18 Nordstrom 12-02-18 Live
Nordstrom 12-04-18 Nordstrom 12-04-18 Live
Nordstrom 12-07-18 Nordstrom 12-07-18 Live
Nordstrom 12-20-18 Nordstrom 12-20-18 Live
Nordstrom 12-23-18 Nordstrom 12-23-18 Live
Nordstrom 12-25-18 Nordstrom 12-25-18 Live
Nordstrom 12-27-18 Nordstrom 12-27-18 Live
Nordstrom 12-29-18 Nordstrom 12-29-18 Live
Nordstrom 12-30-18 Nordstrom 12-30-18 Live
Oilo Studio Oilo Studio 5-08-17 Oilo Studio 5-08-17 Live
Oilo Studio 5-09-17 Oilo Studio 5-09-17 Live
Organic Beauty Spray Tan Organic Beauty Spray Tan 5-12-17a Organic Beauty Spray Tan 5-12-17a Live
Organic Beauty Spray Tan 5-12-17b Organic Beauty Spray Tan 5-12-17b Live
PakPak by Victoria PakPak by Victoria 8-01-18 PakPak by Victoria 8-01-18 Live
Pamela Munson Pamela Munson 4-20-18 Pamela Munson 4-20-18 Live
Peek Kids Peek Kids 7-03-17 Peek Kids 7-03-17 Live
Peek Kids 11-28-17 Peek Kids 11-28-17 Live
Peek Kids 12-10-17 Peek Kids 12-10-17 Live
Plum Pretty Sugar Plum Pretty Sugar 7-09-17 Plum Pretty Sugar 7-09-17 Live
Pottery Barn Kids Pottery Barn Kids 11-08-17 Pottery Barn Kids 11-08-17 Live
Q Design Centre Q Design Centre 5-09-17 Q Design Centre 5-09-17 Live
Quinny Quinny 5-09-17 Quinny 5-09-17 Live
Raykon Construction Raykon Construction 6-08-17 Raykon Construction 6-08-17 Live
Reflections of Christ Reflections of Christ 11-04-18 Reflections of Christ 11-04-18 Live
Sam Edelman Sam Edelman 12-14-17 Video Sam Edelman 12-14-17 Live
Sentaler (video) Sentaler 1-08-18 Sentaler 1-08-18 Live
Sentaler 1-21-18 Sentaler 1-21-18 Live
Sentaler 1-25-18 Sentaler 1-25-18 Live
Sentaler 2-09-18 Sentaler 2-09-18 Live
Sentaler 2-13-18 Sentaler 2-13-18 Live
Sentaler 12-02-18 Sentaler 12-02-18 Live
Snowe Snowe 6-06-17 Snowe 6-06-17 Live
Stark Carpet Stark Carpet 5-02-17 Stark Carpet 5-02-17 Live
Stone Mountain Stone Mountain 11-20-18 Stone Mountain 11-20-18 Live
Stroller Haus Stroller Haus 8-12-18 Stroller Haus 8-12-18 Live
Stroller Haus 8-29-18a Stroller Haus 8-29-18a Live
Stroller Haus 8-29-18b Stroller Haus 8-29-18b Live
Stroller Haus 9-18-18 Stroller Haus 9-18-18 Live
Supergoop Supergoop 6-14-17 Supergoop 6-14-17 Live
Supergoop 12-02-17 Supergoop 12-02-17 Live
Tai Pan Trading Tai Pan Trading 5-01-17 Tai Pan Trading 5-01-17 Live
Tai Pan Trading 10-13-17 Tai Pan Trading 10-13-17 Live
Tai Pan Trading 12-11-17 Video Tai Pan Trading 12-11-17 Live
The House That Lars Built The House That Lars Built 7-30-17 The House That Lars Built 7-30-17 Live
Urbanwalls Urbanwalls 5-04-17 Urbanwalls 5-04-17 Live
Urbanwalls 6-21-17 Urbanwalls 6-21-17 Live
Urbanwalls 7-30-17 Urbanwalls 7-30-17 Live
Wayfair Wayfair 5-09-17 Wayfair 5-09-17 Live
Williams Sonoma Home Williams Sonoma Home 10-31-17 Williams Sonoma Home 10-31-17 Live
Woolly Cloud Woolly Cloud 8-15-17 Woolly Cloud 8-15-17 Live
Woolly Cloud 8-17-17 Woolly Cloud 8-17-17 Live
Zurchers Party Store Zurchers Party Store 5-04-17 Zurchers Party Store 5-04-17 Live
Zurchers Party Store 6-20-17 Zurchers Party Store 6-20-17 Live
Zurchers Party Store 6-21-17 Zurchers Party Store 6-21-17 Live