Ashley Benson Instagram Database investigated 21 social media influencers who have received two FTC letters notifying them of their legal obligation to clearly and conspicuously disclose their relationships with brands when promoting products or services on social media platforms, such as Instagram. collected more than 1,400 ads from 20 of the 21 influencers collectively promoting more than 500 companies between May 2017 and December 2018, each of which lack appropriate disclosures of the influencers’ material connections to the brands promoted.

Below is a sampling of Ashley Benson’s inadequately disclosed Instagram ads. For posts that were accompanied by lengthy captions, opened the full caption by clicking on “more” prior to capturing the post. Thus, the view presented below is not necessarily what a consumer would see when scrolling through an Instagram feed, highlighting the importance of placing disclosures at the beginning of a caption. Further, in some of the posts captured by, Instagram’s built-in disclosure tool was used but, in those cases, the disclosure is separated from the caption and the image and is thus not sufficient. has also collected evidence that Ashley Benson has a material connection to the brand(s) in the posts that must be clearly and conspicuously disclosed. (To view such evidence, click on each brand name below.) audited these findings in February 2019. Any Instagram posts that had been taken down or edited to clearly and conspicuously disclose the influencer’s material connection as of that time are shown below in gray.

Company Name Ad Video Live Link
Albright Fashion Library Albright Fashion Library 5-23-2017 Albright Fashion Library 5-23-2017 Live
Anthony Campbell Hair Anthony Campbell Hair 6-6-2017 Anthony Campbell Hair 6-6-2017 Live
Anthony Campbell Hair 6-8-2017 Anthony Campbell Hair 6-8-2017 Live
Assouline Assouline 7-30-2017 Assouline 7-30-2017 Live
Assouline 7-31-2017 Assouline 7-31-2017 Live
Carlene K Makeup (1, 2, 3) Carlene K Makeup 7-29-2018 Carlene K Makeup 7-29-2018 Live
Carlene K Makeup 7-30-2018 Carlene K Makeup 7-30-2018 Live
Carlene K Makeup 8-4-2018 Carlene K Makeup 8-4-2018 Live
Carlene K Makeup 12-1-2018 Carlene K Makeup 12-1-2018 Live
Chad Wood Hairstyles Chad Wood Hairstyles 7-19-2017 Chad Wood Hairstyles 7-19-2017 Live
Chad Wood Hairstyles 8-16-2017 A Chad Wood Hairstyles 8-16-2017 A Live
Chad Wood Hairstyles 9-8-2017 B Chad Wood Hairstyles 9-8-2017 B Live
Chad Wood Hairstyles 9-8-2017 A Chad Wood Hairstyles 9-8-2017 A Live
Chad Wood Hairstyles 9-8-2017 B Chad Wood Hairstyles 9-8-2017 B Live
Dr Michael Apa Dr Michael Apa 3-14-2018 Dr Michael Apa 3-14-2018 Live
Hairstylist Joseph Maine Hairstylist Joseph Maine 12-2-2017 Hairstylist Joseph Maine 12-2-2017 Live
Hairstylist Joseph Maine 12-6-2017 Hairstylist Joseph Maine 12-6-2017 Live
Hairstylist Joseph Maine 2-8-2018 Hairstylist Joseph Maine 2-8-2018 Live
Jennifer Yepez Hairstyles Jennifer Yepez Hairstyles 9-21-2017 Jennifer Yepez Hairstyles 9-21-2017 Live
Juicy Couture Juicy Couture 2-8-2018 Juicy Couture 2-8-2018 Live
Kate Spade New York Kate Spade New York 6-6-2017 Kate Spade New York 6-6-2017 Live
Kylee Heath Hairstyles Kylee Heath Hairstyles 6-3-2017 Kylee Heath Hairstyles 6-3-2017 Live
Kylee Heath Hairstyles 7-7-2017 Kylee Heath Hairstyles 7-7-2017 Live
Levis Levis 8-16-2017 Levis 8-16-2017 Live
Makeup By Vincent Makeup By Vincent 6-6-2017 Makeup By Vincent 6-6-2017 Live
Makeup By Vincent 9-21-2017 Makeup By Vincent 9-21-2017 Live
Makeup By Vincent 2-8-2018 Makeup By Vincent 2-8-2018 Live
Marcus Francis Marcus Francis 5-23-2017 Marcus Francis 5-23-2017 Live
Moschino Moschino 12-6-2017 Moschino 12-6-2017 Live
Nina Park Nina Park 8-16-2017 Nina Park 8-16-2017 Live
Nina Park 12-6-2017 Nina Park 12-6-2017 Live
Olay Olay 7-14-2018 Olay 7-14-2018 Live
Olay 8-22-2018 Olay 8-22-2018 Live
Pandora Pandora 10-4-2018 Pandora 10-4-2018 Live
Privé Revaux Privé Revaux 5-24-2017 Privé Revaux 5-24-2017 Live
Privé Revaux 6-2-2017 Privé Revaux 6-2-2017 Live
Privé Revaux 7-18-2017 Privé Revaux 7-18-2017 Live
Privé Revaux 11-24-2017 Privé Revaux 11-24-2017 Live
Privé Revaux 1-20-2018 Privé Revaux 1-20-2018 Live
Privé Revaux 1-25-2018 Privé Revaux 1-25-2018 Live
Privé Revaux 1-27-2018 Privé Revaux 1-27-2018 Live
Privé Revaux 3-22-2018 Privé Revaux 3-22-2018 Live
Smartypaws Smartypaws 8-17-2018 Video Smartypaws 8-17-2018 Live
Smartypaws 9-10-2018 Smartypaws 9-10-2018 Live
Stylist Tara Swennen Stylist Tara Swennen 6-3-2017 Stylist Tara Swennen 6-3-2017 Live
Stylist Tara Swennen 6-6-2017 Stylist Tara Swennen 6-6-2017 Live
Stylist Tara Swennen 9-8-2017 Stylist Tara Swennen 9-8-2017 Live
SweeTartsCandy SweeTartsCandy 6-7-2018 SweeTartsCandy 6-7-2018 Live
SweeTartsCandy 7-3-2018 SweeTartsCandy 7-3-2018 Live
SweeTartsCandy 7-17-2018 SweeTartsCandy 7-17-2018 Live
The Vintage Twin The Vintage Twin 6-19-2017 The Vintage Twin 6-19-2017 Live
The Vintage Twin 9-21-2017 The Vintage Twin 9-21-2017 Live