Liquid Death | Not A Waterboy
Canned water company signs a landmark endorsement deal with a “hydration assistant.”
Xperience Fitness Monthly Gym Memberships
In January 2019, a class-action lawsuit was filed against Xperience Fitness gym for, among other things, allegedly misrepresenting that the monthly price for Fit Memberships is $21.99 when, according to the plaintiffs, the gym actually charges significantly more each month. (Wesolowski et al v. Vertical Fitness Group, LLC d/b/a Xperience Fitness d/b/a Club 7776, Case No. 19-cv-120, E. WI.)
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The impact of a celebrity endorsement.
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Rina Raphael, Los Angeles Times
Planned Parenthood’s Reported Use of ‘Marketing Trackers’
Organization reportedly shared information with tech companies for marketing purposes.
Gamer Advantage’s Blue-Light Glasses
Are these gaming glasses really ‘clinically proven’ to improve sleep?