FTC Cracks Down on Forever Living Following Years of Deception
Settlement comes after TINA.org exposed thousands of deceptive income claims.
In November 2016, a class-action lawsuit was filed against Viva Labs for allegedly misleadingly marketing its Organic Extra Virgin Coconut Oil as healthy, as well as a healthy alternative to butter and other cooking oils when, in reality, the coconut oil’s total fat and saturated fat content make it unhealthy and a less healthy alternative. (Tracton et al v. Viva Labs, Inc., Case No. 16-cv-2772, S. D. CA.)
For more information about other class-action lawsuits regarding coconut oil and TINA.org’s coverage of the product, click here.
Settlement comes after TINA.org exposed thousands of deceptive income claims.
TINA.org sheds light on confusing and misleading brightness claims.
Brant James, Ingame
Company becomes the latest to leave the industry.
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