How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
In October 2016, a class-action lawsuit was filed against UPS for allegedly engaging in a bait-and-switch scheme by charging certain customers more than the advertised rates for the “Delivery Area Surcharge” fee. According to the complaint, the UPS advertises that the amount of the fee ranges from $1.50 to $4 per package when, in reality, retailer customers (or customers who ship packages using third-party affiliates, including UPS Store centers) are charged approximately double the advertised rate. (Holl et al v. United Parcel Service, Inc., Case No. 16-cv-5856, N. D. CA.)
For more information about other class-action lawsuits filed against UPS and TINA.org’s coverage of the company, click here.
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.