
CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
In February 2020, a class-action lawsuit was filed against Unreal Mobile for allegedly engaging in a bait-and-switch scheme where it falsely advertises that consumers who have its “unlimited talk, text and 1 GB of data” monthly plans could roll over up to 500MB of unused data to the next month for no additional fees when, according to plaintiffs, the company changed its policies in April 2019 and started charging consumers an additional $3.33 a month for rollover plans. (Ling et al v. STS Media, Inc. d/b/a Unreal Mobile, Case No. 20-cv-1173, N.D. Cal.)
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A deceptive marketing trend takes root.
Legislators should protect the work of the Consumer Financial Protection Bureau.
What does “human-grade” dog food actually mean?
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
E.J. Schultz, Ad Age