Under Armour Factory Outlet Stores
Allegations: Falsely advertising discounts off of artificially inflated “original” prices
Under Armour Factory Outlet Stores
Case Name (Date)
Williams et al. v. Under Armour, Inc.
24-cv-1567, N.D. Cal.
(July 2024)
Product/Service
Merchandise sold at Under Armor Factory outlet stores and website
Allegations
Misleadingly advertising discounts off of false reference prices and as available for a limited time
Misleadingly marketing merchandise as if it is higher quality merchandise made for retail stores when it is actually inferior quality merchandise made for outlet stores
Status
Pending
Class-Action Tracker
UA’s Rush Clothing Line
Allegations: Falsely marketing the clothing improves athletic performance
Sales at Under Armour Outlets
In April 2020, a class-action lawsuit was filed against Under Armour for allegedly falsely advertising discounts on merchandise sold at its outlets. Specifically, plaintiffs claim that the retailer misleadingly represents…
The Latest
Athlete Twitter Pages
Bryce Harper, 20-year-old outfielder for the Washington Nationals and the 2012 Rookie of the Year in the National League, has already starred in ads for car insurance and workout gear.…