There Should Be a Price to Pay for Knowingly Lying to Consumers
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
In February 2020, a class-action lawsuit was filed against Save-A-Lot Holdings for allegedly marketing that vanilla is the exclusive flavoring ingredient in Truli almondmilk beverages when, according to the complaint, the ingredients list shows that the beverage contains “natural flavors” instead of vanilla. (Swantek et al v. Save-A-Lot Holdings, Inc., Case No. 20-cv-894, S.D.N.Y.)
For more of TINA.org’s coverage of vanilla marketing claims, click here.
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.