
CATrends: Deceptive Pricing Tactics
What consumers need to watch out for this holiday shopping season.
In April 2018, a class-action lawsuit was filed against Sunny Delight Beverages for allegedly misleadingly labeling beverages as containing various natural fruit juices when, according to the complaint, they do not contain all of the fruit juices represented and instead contain artificial flavors. The complaint claims, for example, that the Orange Strawberry juice does not contain strawberries and that the Orange Passionfruit juice does not contain passionfruit. Plaintiffs also claim that the product labels fail to adequately disclose that the beverages are artificially flavored. (Hunt et al v. Sunny Delight Beverages Co. et al, Case No. 18-cv-557, C.D. Cal.)
For more information about other class-action lawsuits regarding fruit juices and TINA.org’s coverage of the products, click here.
What consumers need to watch out for this holiday shopping season.
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Caitlin Gilbert, Sasha Chavkin and Anahad O’Connor, The Washington Post