There Should Be a Price to Pay for Knowingly Lying to Consumers
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Lumbra et al. v. Suja Life, LLC
22-cv-893, N.D.N.Y.
(Aug. 2022)
Suja Organic Cold-Pressed Fruit and Vegetable Juices
Misleadingly marketing juices as cold-pressed and fresh without adequately disclosing that the juices are highly processed after being cold-pressed and, as a result, are no longer fresh
Pending
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.