CATrends: Fake Discounts on Fitness Products
When the sale price is the regular price.
Lebaron et al. v. Frey Brothers, Inc.
22-cv-6262, S.D.N.Y.
(July 2022)
Subscriptions for Frey laundry, personal and home care products
Misleadingly marketing that consumers can “Try Frey for FREE” without adequately disclosing that they will be automatically enrolled in a subscription
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.
Cecilia D’Anastasio, Bloomberg