April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In June 2016, a class-action lawsuit was filed against Russell Brands, LLC for allegedly misleadingly marketing that Spalding NEVERFLAT basketballs “Stay[] Inflated 10x Longer Guaranteed,” have “No need to add air pressure during the first year,” and maintain rebound height when such advertising claims are not true. (Markos et al v. Russell Brands, LLC, Case No. 16-cv-4362, S. D. NY.)
For more information about other class-action lawsuits regarding sports equipment and TINA.org’s coverage of the products, click here.
These definitions are a joke.
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