The Rise of ‘Bait-and- Switch Pricing’
Emily Stewart, Business Insider
SmartyPlus Subscriptions
Case Name (Date)
Foster et al. v. Smarty, LLC
24-cv-113, S.D. Cal.
(Nov. 2023)
Product/Service
SmartyPlus subscriptions
Allegations
Falsely representing that trial subscriptions are “free”
Falsely representing that subscribers may cancel subscriptions at any time and making it difficult to cancel
Status
Pending
The Latest
TINA.org Finds U-Haul Using Bait-and-Switch Pricing Scheme
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
U-Haul Needs to Pack Up Its Deceptive ‘$19.95’ Truck Ads
TINA.org calls on regulators to stop moving company’s bait and switch.
UPDATE: IM Mastery Academy ‘Ringleaders’ Settle Government Charges
Lead defendants agree to surrender $90M in assets, including cars, homes and a yacht.
OmegaXL: Backed by Research
What you should know about ingredient studies.