
Jeep, Dodge and Ram Pump the Brakes on Built in USA Claims Following TINA.org Inquiry
New ads came and went amid increased attention on U.S. auto manufacturing industry.
In July 2015, a class-action lawsuit was filed against Salomon North America for allegedly deceptively marketing Salomon Speedcross 3 CS shoes as waterproof (i.e., prevents water from entering) when, in reality, only the area near the toes is waterproof and the rest of the shoe is only water resistant (i.e., designed to resist but not prevent water from entering). (Brendon et al v. Amer Sports Company et al, Case No. 2015-CH-10239, Illinois Circuit Courts, Cook County)
For more information about the advertising of shoes and TINA.org’s coverage of the product, click here.
New ads came and went amid increased attention on U.S. auto manufacturing industry.
Patrick Coffee, The Wall Street Journal
Patrick Coffee, The Wall Street Journal
Pet-safe and eco-friendly claims may be streaky.
Ads don’t always give the full picture.