
Roblox
TINA.org found metaverse gaming platform rife with deceptive marketing.
A.B. et al. v. Roblox Corp.
21-cv-5683, N.D. Cal.
(July 2021)
Doe et al. v. Roblox Corp.
21-cv-3943, N.D. Cal.
(May 2021)
Virtual items on Roblox
Advertising in-game content without warning consumers that the platform deletes purchased content and does not provide refunds or credits for the deletions
A.B. case: Voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.
Doe case: Settled
(Final approval granted)
TINA.org found metaverse gaming platform rife with deceptive marketing.
Allegations: Falsely representing that Roblox is safe and educational and that users can make money on the platform
Allegations: Failing to disclose the risk of criminal and predative activity on its platform and misleading parents into thinking that Roblox protects children from inappropriate content
Allegations: Misleadingly representing that Roblox is free to play and failing to provide refunds to minors
Allegations: Falsely representing that its platform and digital currency are safe and that experiences that simulate gambling are not allowed on the platform
Prohibited content slips through the cracks.
Marty Swant & Alexander Lee, Digiday
Cecilia , Bloomberg
Mia Sato, The Verge
A TINA.org analysis of Roblox consumer complaints filed with the FTC.