Roblox
TINA.org found metaverse gaming platform rife with deceptive marketing issues.
Roblox and Fortnite
Case Name (Date)
Newsome et al. v. Roblox Corp. and Epic Games
26-cv-10650, N.D. Cal.
(Sept. 2026)
Product/Service
Roblox and Fortnite
Allegations
Marketing games to minors without implementing safety features, such as parental controls, warnings, and time limitations, and adding addictive features to maximize the time children spend on their games and platforms
Status
Pending
Legal Action
Class-Action Tracker
Fortnite
Loot Boxes in Fortnite and Rocket League
Allegations: Making misleading representations in Fortnite and Rocket League
Fortnite Save the World
Fortnite Battle Royale
Sony’s Marketing of Fortnite and other Games
The Latest
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Roblox sends players on an ad-venture.
Roblox ads enticed, targeted kids as young as 5 to try caffeinated potato chips, watchdog says
Lisa Fickenscher, New York Post
Roblox Still Exposing Minors to Deceptive, Harmful Ads
It’s gotten worse.
Roblox Overhauls Ad Policies in Bid to Boost Sponsorship Revenue
Cecilia D’Anastasio, Bloomberg