A Brand Story
Be wary of questionable and deceptive claims in origin stories.
Pyure Organic Monk Fruit Sweetener
Case Name (Date)
Chakravarthy et al. v. Pyure Brands, LLC
26-cv-1518, C.D. Cal.
(Feb. 2026)
Product/Service
Pyure Organic Monk Fruit Sweetener
Allegations
Misleadingly marketing products as monk fruit sweeteners that are “free from artificial sweeteners” when the most predominant ingredient in them is the artificial sweetener erythritol
Status
Pending
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