CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Progenesis PGT-A Testing
Case Name (Date)
Cruz et al. v. Progenesis, Inc.
24-cv-1789, S.D. Cal.
(Oct. 2024)
Product/Service
PGT-A testing
(preimplantation genetic testing for aneuploidy)
Allegations
Marketing PGT-A testing to people pursuing IVF by claiming that the testing increases the likelihood of having a successful pregnancy, decreases the risk of miscarriage, and is 97-98% accurate when scientific evidence does not support such claims
Status
Pending
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