
Alpen “It’s The Grown Up Thing To Do”
This cereal mascot has seen it all and now it’s time for him to grow up.
In April 2017, a state judge preliminarily approved a settlement of a class-action lawsuit against ProFlowers. The complaint alleges that the company misleadingly represents that floral arrangements are delivered completed and assembled without adequately disclosing that products are do-it-yourself kits and must be assembled by the buyer. According to the settlement terms, the company agreed to enhance disclosures that floral arrangements are shipped in a box by including the statement “[s]hips in custom ProFlowers packaging and gift box” under images of floral arrangements and providing a link to the FAQ page, among other things. In addition, the company agreed to provide class members with a $10 gift code to be used towards purchases on www.ProFlowers.com. A final fairness hearing is scheduled for August 14, 2017. For more information, go to http://www.flowerssettlement.com/. (Sozzi et al v. Provide Commerce, Inc. d/b/a ProFlowers, Case No. BC513925, California Superior Court – Los Angeles)
For more information about the marketing of flower arrangements, click here.
This cereal mascot has seen it all and now it’s time for him to grow up.
TINA.org takes a bite out of company’s research.
Don’t let this vacation ad trip you up.
Council blesses MLM’s use of unsubstantiated earnings claims.
TINA.org hammers out the fine print details of this advertised member perk.