CATrends: Hypoallergenic Marketing Claims
A rash of lawsuits allege companies are misleading consumers.
NOCO Boost
Case Name (Date)
Kawai et al. v. The NOCO Co.
24-cv-1295, C.D. Cal.
(April 2024)
Product/Service
NOCO Boost portable vehicle battery jump starters
Allegations
Falsely marketing products as reliable, long-lasting, and able to safely jump start a dead battery multiple times on a single charge when they do not work as advertised
Status
Pending
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