TINA.org Action Sheds Light on SunPowerLED’s False Endorsement Claims
Letters alert agencies and organizations to company’s improper marketing.
Midcalf et al. v. New Era Enterprises, Inc. and New Era Life Insurance Co.
25-cv-775, S.D. Tex.
(Feb. 2025)
Sanchez et al. v. New Era Life Insurance Co.
25-cv-732, S.D. Tex.
(Feb. 2025)
Stapp et al. v. New Era Enterprises, Inc. and New Era Life Insurance Co.
25-cv-845, S.D. Tex.
(Feb. 2025)
Williams et al. v. New Era Enterprises, Inc. and New Era Life Insurance Co.
25-cv-1175, S.D. Tex.
(March 2025)
New Era Life Insurance
Misrepresenting that it would protect consumers’ personal information when it failed to do so and there was a data breach in 2024
Pending
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
Recent ad shows what it takes to make a comeback.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.