
Tariffs Create Opening for ‘Made in America’ Ads—With Carefully Chosen Words
Patrick Coffee, The Wall Street Journal
In May 2018, a class-action lawsuit was filed against New England Coffee Company for allegedly misleadingly marketing its Hazelnut Crème Coffee as containing hazelnuts when, according to the plaintiffs, the coffee does not contain any hazelnuts and, instead, is flavored with artificial and natural ingredients. (Dumont et al v. Reily Foods Company and New England Coffee Company, Case No. 18-cv-10907, D. Mass.)
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Patrick Coffee, The Wall Street Journal
Pet-safe and eco-friendly claims may be streaky.
Ads don’t always give the full picture.
TINA.org investigations expose the truth and prompt marketing changes
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