There Should Be a Price to Pay for Knowingly Lying to Consumers
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Allen et al. v. Mielle Organics, LLC
25-cv-342, C.D. Cal.
(Feb. 2025)
Mielle’s Rosemary Mint Scalp & Hair Strengthening Oils
Falsely marketing that products combat dandruff, increase blood circulation to the scalp, cause faster and thicker hair growth, and provide anti-inflammatory and anti-fungal benefits when none of the ingredients are capable of providing such benefits
Falsely marketing products as natural when they contain synthetic chemicals
Falsely marketing products as made in the USA when they contain ingredients that come from outside of the United States
Pending
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.