
Chipotle Mexican Grill Non-GMO Claims
Allegations: Misleadingly representing that items on its menus contain “only non-GMO ingredients”
Langel et al. v. Chipotle Mexican Grill, Inc.
21-cv-10234, S.D.N.Y.
(Dec. 2021)
Chipotle meat
Misleadingly marketing that meat comes from responsibly and humanely raised animals
Allegations: Misleadingly representing that items on its menus contain “only non-GMO ingredients”
Allegations: Falsely representing that gift cards are treated the same as cash
Allegations: Deceptively hiding delivery charges from customers
Be wary of claims of free or low-cost delivery.
This year reader tips led to dozens of ad alerts, as well as a complaint to regulators.
A “$0 Delivery Fee” doesn’t equal “free delivery.”