
Monetizing Minors
How brands exploit kid influencers and their followers.
September 2020: The case was transferred to another court in California where a related case, Soo et al v. Lorex Corp. et al (Case No. 20-cv-1437, N.D. Cal.), is pending. (Case No. 20-cv-6606, N.D. Cal.)
April 2020: A class-action lawsuit was filed against Lorex Corp. for allegedly misleadingly advertising that consumers can monitor their home security video recordings on cellular phones and tablets when, according to plaintiffs, the company updated its systems in August 2019 resulting in consumers losing the ability to view video remotely. (Mapstead et al v. Lorex Corp., Case No. 20-cv-936, C.D. Cal.)
How brands exploit kid influencers and their followers.
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Herb Weisbaum, The ConsumerMan, Consumers’ Checkbook