CATrends: Unscented Deodorants and Antiperspirants
Lawsuits allege marketing doesn’t pass the smell test.
Thomas et al. v. Drink LMNT, Inc.
25-cv-61401, S.D. Fla.
(July 2025)
Vaughn et al. v. Drink LMNT, Inc. dba LMNT
25-cv-52, D. Mont.
(May 2025)
LMNT electrolyte drink mixes
Falsely marketing that products contain “All Natural Ingredients” and “No Artificial Ingredients” when they contain a synthetic ingredient maltodextrin
Pending
Lawsuits allege marketing doesn’t pass the smell test.
Can these bottles really keep drinks hot for up to six hours?
TINA.org and other consumer advocates file comment with FTC.
New book explores why MLMs are often associated with harmful outcomes – and what can be done about it.
Marketing and reality are not in sync.