CATrends: Unscented Deodorants and Antiperspirants
Lawsuits allege marketing doesn’t pass the smell test.
A May 2012 class action alleges that Lifeway Foods falsely markets the health benefits of its ProBoost Kefir products. According to the lawsuit, “Lifeway’s ProBoost products are not clinically proven to be effective for the benefits Lifeway represents in its media and advertising of the ProBoost products.” (Keatley, et al. v. Lifeway Foods, Inc., Case No. 12-cv-3521, N.D.Ill.)
Lawsuits allege marketing doesn’t pass the smell test.
Can these bottles really keep drinks hot for up to six hours?
TINA.org and other consumer advocates file comment with FTC.
New book explores why MLMs are often associated with harmful outcomes – and what can be done about it.
Marketing and reality are not in sync.