Companies Accused of Greenwashing
When companies green it, they better mean it.
August 2020: Plaintiffs filed an amended complaint.
May 2020: A class-action lawsuit was filed against Rust-Oleum Corp. for allegedly falsely advertising that Krud Kutter products – including Instant Carpet Stain Remover Plus Deodorizer, Deck & Fence Wash, Driveway Cleaner & Degreaser, Multi-Purpose House Wash, and Kitchen Degreaser & All Purpose Cleaner – are “Non-Toxic” and “Earth Friendly” when, according to plaintiffs, the formula is actually toxic to humans, animals and the environment. (Bush et al v. Rust-Oleum Corp., Case No. 20-cv-3268, N.D. Cal.)
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When companies green it, they better mean it.
A recent spate of class-action lawsuits, including three involving Windex, allege household cleaners marketed as “non-toxic” contain harmful ingredients.
An industry self-regulatory board claims to have caught the company red handed.