FightTheStroke: A Truly Cerebral Campaign
How do you cast Cerebral Palsy when there is no such thing as a typical person with Cerebral Palsy?
March 2013: A state court judge granted the plaintiff’s request to dismiss this case.
July 2012: Organic Liaison and Kirstie Alley, spokeswoman and owner of the company, were hit with a class-action lawsuit alleging, among other things, that Organic Liaison uses deceptive before-and-after pictures of Kirstie Alley to market products that it falsely claims will promote weight loss. The complaint states that “[i]n peddling the Organic Liaison Program, Ms. Alley attributes her weight loss to the program, but in reality, Ms. Alley’s weight loss is due to nothing more than the tried and true concept of diet and exercise.” (Abramyan v. Organic Liaison LLC, Organic Management, and Kirstie Alley, Case No. BC488737, California Superior Court – Los Angeles)
How do you cast Cerebral Palsy when there is no such thing as a typical person with Cerebral Palsy?
Who’s actually behind this purported local boutique?
A hidden subscription is just the start.
Jenny Ahn, Michelle Cera, Ruth Reader, Hunterbrook
Lawsuits allege marketing doesn’t pass the smell test.