Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
Kedem 100% Pure Grape Juice
In September 2019, a class-action lawsuit was filed against Kedem Food Products for allegedly misleadingly marketing that its 100% Pure Grape Juice is “Pure Grape Juice” when, according to plaintiffs, the juice contains the synthetic preservative potassium metabisulfite. (Weisberg et al v. Royal Wine Corp. d/b/a Kedem Food Products and Kedem LLC d/b/a Kedem Food Products, Case No. 19-cv-5061, E. D. NY.)
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