How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
September 2012: Despite denying the allegations against it, Intelius Identity Protect (IDP) is paying $5 million to settle claims that it tricked its customers into signing-up for an identity protection service. Specifically, the lawsuit alleges that IDP was initially a free service, but then automatically converted to a paid subscription unless the customer cancelled the service.
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.