
Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
In December 2017, a class-action lawsuit was filed against Beaverton Foods for allegedly falsely marketing Inglehoffer® Original Stone Ground Mustard Sauce as containing “No Preservatives” when, according to plaintiffs, the mustard actually contains a preservative, citric acid. (Quiroz et al v. Beaverton Foods, Inc., Case No. 17-cv-7348, E. D. NY.)
For more information about the marketing of preservatives in food, click here.
Misleading campaigns highlight this year’s big ad event.
Consumers may want to see through many of this company’s claims.
It won’t get any easier to cancel those annoying subscriptions.
This soft drink reminds consumers of the good old days.
What you need to know about this offer.