With Personalized Pricing, Disclosure Is a Start, But Not a Finish Line
TINA.org and other consumer advocates file comment with FTC.
Helzberg Diamond Shops
In August 2013, consumers filed a class-action lawsuit against Helzberg Diamond Shops Inc. claiming that the company “materially misrepresented” the total weight of the diamonds in its engagement rings. Specifically, plaintiffs claim the total weight of the diamonds in the engagement rings was less than advertised. (Caprarola v. Helzberg’s Diamond Shops, Inc., Case No. 2013-CH-18976, Circuit Court of Cook County, Illinois).
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