CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Gucci Exotic Skin Products
Case Name (Date)
Cohen et al. v. Kering Americas, Inc. and Gucci America, Inc.
2024CH05844, Illinois state court – Cook county
(June 2024)
Product/Service
Gucci exotic skin products
Allegations
Falsely marketing that the company uses sustainable, humane, and ethical practices to source exotic skins when the company engaged in abusive practices at its tanneries in Thailand
Status
Pending
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