
Monetizing Minors
How brands exploit kid influencers and their followers.
In July 2015, a class-action lawsuit was filed against Utmost Brands, Inc. for allegedly falsely labeling Grown Up Soda products as “100% Natural” when they actually contain synthetic ingredients. (Toussaint et al v. Utmost Brands, Inc., Case No. 508127/2015, Supreme Court of the State of New York, County of Kings)
For more information about use of “all natural” claims and TINA.org’s coverage of the topic, click here.
How brands exploit kid influencers and their followers.
TINA.org digs into online retailer’s U.S.-origin claims following consumer tip.
Is it still a money-back guarantee if you end up paying hundreds of dollars?
Lawsuits allege foods and beverages aren’t as healthy as you might think.
Herb Weisbaum, The ConsumerMan, Consumers’ Checkbook