
‘No One OutPizzas the Hut’
Objectively provable claim or silly slogan? Reader argues it’s the former.
In July 2017, a class-action lawsuit was filed against iPlay for allegedly falsely marketing Green Sprout Cooling Teethers as being “BPA free” when, according to plaintiffs, the teethers contain BPA (a toxic synthetic compound used in plastics.) (Spearman et al v. iPlay., Inc., Case No. 17-cv-1563, E. D. CA.)
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Objectively provable claim or silly slogan? Reader argues it’s the former.
Diet and fitness plan for menopausal women draws scrutiny from U.K.’s ad regulator.
Miles Klee, Rolling Stone
Marty Swant, Digiday
Some colorful ingredients undermine specialty retailer’s “all-natural” claim.