Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
Esparza et al. v. Glasses USA, Inc. d/b/a www.glassesusa.com
24-cv-10987, C.D. Cal.
(Nov. 2024)
Glassesusa.com
Falsely marketing that it protects consumers’ privacy when it allows a third party – specifically, ByteDance (the company that owns and controls TikTok) – to spy on visitors to its website for targeted advertising purposes
Pending
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
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