
The Rise of ‘Bait-and- Switch Pricing’
Emily Stewart, Business Insider
Purcelley et al. v. Ekster Inc.
23-cv-7008, C.D. Cal.
(Aug. 2023)
Wallets, card holders, bags and accessories
Falsely advertising discounts off of artificially inflated reference prices
Pending
Emily Stewart, Business Insider
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
TINA.org calls on regulators to stop moving company’s bait and switch.
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