Monetizing Minors
How brands exploit kid influencers and their followers.
Deep River Snacks Kettle Cooked Potato Chips
Case Name (Date)
Rankins et al. v. Arca Continental S.A.B. de C.V., (d/b/a Arca Continental) and Old Lyme Gourmet Co. (d/b/a Deep River Snacks)
20-cv-1756, E.D.N.Y.
(April 2020)
Wong et al. v. Old Lyme Gourmet Co. (d/b/a Deep River Snacks)
20-cv-7095, N.D. Cal.
(Oct. 2020)
Product/Service
Deep River Snacks Kettle Cooked Potato Chips
Allegations
Deceptively using a non-GMO seal that was created by the company and mimics the Non-GMO Project seal but was not bestowed by an independent third party
Falsely marketing products as containing “non-GMO ingredients” when they contain ingredients derived from GMOs
Status
Rankins case: Settled
(Preliminarily approved)
https://potatochipssettlement.com/
Wong case: Stayed pending the outcome in the Rankins case
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